Turn your pages into teasers

A meta description is the summary text displayed under a page title in search engine results. It acts as a preview snapshot to inform click decisions.

Visitors to customers

Well-written meta descriptions provide concise yet compelling previews that attract targeted visitors, boost click-through rates, and reinforce relevance for searchers. Treat them as critical bait for captive audiences.

Our service includes:

Meta Description Setup Process:

• The client shares access to the website and identifies priority pages
• We perform keyword research to inform meta-description strategy
• The client provides any guiding context on goals per page
• Our copy team drafts unique meta descriptions per page
• Descriptions follow best practices for optimization
• Drafts are sent to the client for review and feedback
• We iterate on descriptions based on client comments
• Final optimized descriptions are added to the relevant code field
• Meta data is configured into the website header
• Descriptions go live on website pages within 3-5 days
• Follow-up support provided as needed

Outcomes we deliver

• A cohesive set of high-converting meta descriptions presenting pages in the best light across critical keywords and searches. 
• Curate the first impression visitors get - for clicks and conversions.